“Discover whether your handmade products meet Amazon Handmade’s unique requirements and unlock the potential of the world’s largest marketplace.” - Amy Lineberry

Amazon Handmade: An Overview

Amazon Handmade is a marketplace designed to connect artisans with millions of shoppers searching for unique, handcrafted goods. But before you can sell, you need to apply and ensure your products meet Amazon Handmade’s specific guidelines.

To start, you must create a professional seller account, which comes with a $39.99 monthly fee. However, once you’re approved as a Handmade seller, this fee is waived. Amazon Handmade is available to sellers in North America (United States, Canada, and Mexico) and Europe (United Kingdom, Germany, France, Italy, and Spain).

Who Can Sell on Amazon Handmade?

Amazon Handmade is open to various types of sellers, including:

•Independent Makers: Individuals who make their products themselves, possibly with help from fewer than 20 employees, family members, or friends.

•Collaborative Groups: This includes cooperatives, non-profits, social enterprises, or organizations focused on empowering communities of artisans.

Each group has specific requirements outlined in Amazon’s application process, so be sure to review the details carefully.

What Counts as Handmade on Amazon?

To qualify as a handmade product, your items must meet at least one of the following criteria:

1.Fully Handmade Items

Products that are made by you or your team (fewer than 20 people) using hand tools or light machinery. Mass production or assembly lines are not allowed.

2.Hand-Altered Items

Items that start as pre-made products but are altered or customized in a unique way. For example, adding designs to cups or towels.

3.Upcycled or Repurposed Items

Taking used or existing items and giving them new life, such as refinishing furniture or transforming vinyl records into decorative bowls.

4.Custom Craft Supplies

Supplies that are handmade or hand-altered, like hand-dyed yarn or felted wool. Generic crafting supplies or raw materials are not permitted unless altered.

Prohibited Items on Amazon Handmade

Not every product qualifies for Amazon Handmade. Here’s a list of items that are not allowed:

•Mass-Produced or Outsourced Items: Items made through automation, drop-shipping, or third-party production lines.

•Resold Products: Items made by another person or business that is not part of your approved team.

•Digital Products: Items like e-books, PDFs, or digital downloads.

•Food or Ingestible Items: Due to regulatory complexities, food and drink products are prohibited.

•Electronics: Even if handmade, electronics are not allowed.

•Live Plants: The only exception is air plants sold as part of a handmade planter or decorative arrangement.

FAQs About Amazon Handmade Products

Can I Sell 3D Printed Products?

Yes, 3D printed items can qualify as handmade, but they must be your own original designs. If you’re using pre-purchased 3D designs, you need to significantly alter or customize them to make them unique.

What About Handmade Supplies?

Supplies like hand-dyed yarn or repurposed crafting materials can be sold. However, generic, unaltered supplies like plain yarn or raw materials are not allowed.

Why Amazon Handmade?

Amazon Handmade provides a unique opportunity for artisans to reach a global audience. With over 310 million active accounts, Amazon is the world’s largest marketplace. By listing your products on Amazon Handmade, you can put your creations in front of buyers who may never have found you on other platforms.

Plus, unlike platforms like Etsy, Amazon Handmade allows you to list non-handmade items in the regular Amazon marketplace, as long as you keep at least one handmade item active in your shop.

Get Started Today

If your products qualify for Amazon Handmade and you’re ready to start selling, don’t wait! The approval process can take time, so the sooner you apply, the sooner you can get your items in front of millions of buyers.

To make things even easier, I’ve created a free 3-step checklist to help you get started with Amazon Handmade and ensure your application process goes smoothly. Download it using the link below and start your journey today!

Conclusion

Amazon Handmade opens the door to endless possibilities for handmade business owners. Whether you’re looking to grow your customer base, increase your revenue, or reach new markets, this platform offers a valuable opportunity to showcase your products to a wider audience.

Ready to learn more? Make sure to subscribe to our channel as we will be discussing the intricacies of Amazon Seller Central in our next video.

Happy Crafting!